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Sustainability for Smiles
Sanrio values the spirit of caring, supporting and helping one another based on the belief since its founding that “no one can live in isolation.”
We will continue to co-create smiles that will last for generations to come through our efforts to be close to all people and societies around the world.
Policy and Basic Approach
Our basic philosophy on sustainability is “Sustainability for Smiles.” Sanrio values the spirit of caring, supporting and helping one another based on the belief since its founding that “no one can live in isolation.” We will continue to co-create smiles that will last for generations to come through our efforts to be close to all people and societies around the world.
In October 2004, we also codified our principles of behavior of not stealing from others, not engaging in violence, not engaging in deception, following the law, and employees working together in harmony as the Sanrio Compliance Charter, which serves as a universal code that all Sanrio Group officers and employees are required to comply with and practice.
We are also actively addressing environmental issues such as climate change as well as issues related to respect for human rights, consideration of employee health and work environments, fair and appropriate treatment of employees, fair and appropriate transactions with business partners, and management of natural disasters and other crises as issues that affect our sustainability. We view these as critical management issues that both reduce business risk and increase profit opportunities and as areas that will enhance our corporate value over the longer term. While monitoring our activities in terms of the basic philosophy and principles of behavior, we also seek to ensure the sustainability of our business activities with self-assessments of our ESG status.
Strategy
To achieve our corporate philosophy of Minna Nakayoku, which means Getting Along Together, and continue sustainably enhancing our corporate value over the long term, we analyzed the business environment with a view to 2035 and identified "Sanrio Materiality," 10 key global issues that we will work to resolve from the two perspectives of value creation and ESG.
For more information, please refer to Sanrio Materiality
Structure and Governance
Sanrio has long approached sustainability as a management issue including consideration of environmental and social issues, labor practices, and human rights, based on our corporate philosophy, “Minna Nakayoku” (Getting Along Together). With the aim of contributing to the realization of a sustainable society as a Group, we have identified 10 key issues as Sanrio Materiality that we will focus on as a company and are actively addressing these issues from the perspective of improving corporate value. The Sustainability Committee was established to strengthen the Group's sustainability management initiatives. The committee is chaired by the President and CEO and vice-chaired by the Director of the Corporate Strategy Division. The committee consists of members selected from each department as well as officers in charge of the Human Resources Division and Sales Division, and presidents of group companies. The committee holds regular discussions (four times a year) on measures, policies, and the status of initiatives related to environmental issues, such as climate change, including identifying and updating items related to sustainability, and social issues, such as diversity, labor conditions, and human rights.
Important matters are deliberated and discussed at management meetings and reported to the Board of Directors (four times a year). The Board of Directors is responsible for overseeing the setting of targets and the progress of measures.
Sustainability Promotion Structure
Risk management
We maintain the Sanrio Joint Compliance Committee as a meeting body to manage risks from a company-wide perspective. The committee is composed of a chairperson (managing executive officer responsible for the Internal Control Division and Human Resources Division), a vice-chairperson (managing executive officer responsible for the Corporate Management Division), an outside director who does not serve as an Audit and Supervisory Committee member, an outside director who serves as an Audit and Supervisory Committee member, and an outside attorney. The Sustainability Committee also monitors sustainability risks, and if any risks that require a response are discovered, the committee works with the Sanrio Joint Compliance Committee to consider and implement appropriate countermeasures.
For more information, please refer to Risk Management
Metrics and targets
For more information, please refer to Sanrio Materiality
Main initiatives
Stakeholder engagement
The Sanrio Group applies its corporate philosophy of Minna Nakayoku (Getting Along Together) by actively creating opportunities for dialogue and by seeking to maintain and build good relationships with all stakeholders.
Main Activities for Stakeholders
| Stakeholder | Initiative | Frequency |
|---|---|---|
| Customers |
Sanrio Gift Gate stores |
Daily |
Theme parks |
Daily | |
| Daily | ||
Communication via social networking |
Daily | |
Sanrio character ranking |
Annually | |
SANRIO Festival |
Annually | |
SANRIO Virtual Festival in Sanrio Puroland |
Annually | |
| As needed | ||
| As needed | ||
| Daily | ||
| Shareholders and investors | General Meeting of Shareholders | Annually |
| Financial results meetings | Twice annually | |
| Briefing sessions for individual investors (domestic) | As needed | |
| Meetings with domestic and foreign investors | As needed | |
| Visits to foreign investors | As needed | |
| Shareholder relations interviews | As needed | |
| Small meeting with managers, including the president | As needed | |
| Conferences hosted by securities companies | As needed | |
| Facility tours for institutional investors | As needed | |
| Annually | ||
| Annually | ||
| Annually | ||
| Responses to surveys from investors and valuation organizations | As needed | |
| Corporate website | As needed | |
| Domestic and Overseas Business Partners (Suppliers, Licensees) |
Fair and equitable transactions | Year-round |
| Supply chain management | Year-round | |
| Sanrio Supplier/Licensee Code of Conduct | Year-round | |
| UK Modern Slavery Act Statement | Year-round | |
| Local communities, NPOs/NGOs, future generations | Sanrio Nakayoku Project | Year-round |
| Participation in KEIDANREN (Japan Business Federation) | Year-round | |
| Cooperation with the United Nations (UN) | As needed | |
| Participation in the Shinagawa CSR Promotion Council | As needed | |
| Contribution to the promotion of sports | Year-round | |
| Company visits for middle and high school students | Irregular | |
| Employees | Human resources development | Daily |
| President's Dialogue | Irregular | |
| Publication of the T'smart monthly newsletter from the president | Monthly | |
| Communication via the company intranet | Daily | |
| Consultation desks | Daily | |
| Engagement survey | Twice annually | |
| Stress checks | Annually |
Policy on Dialogue with Shareholders
We place high importance on constructive dialogue with shareholders and investors aimed at enhancing corporate value over the medium and long term and achieving sustainable growth. We therefore engage in IR activities according to our basic policy of providing information in a timely and equitable manner, expressing ourselves in an accurate and easily understandable manner, and enhancing content disclosed, to build relationships of trust through highly transparent information disclosure. The results of IR activities and main opinions of the capital markets are fed back to the management team, including outside directors, as appropriate.
Record of dialogue with shareholders
| Event | FY3/2025 | Held for | Key presenters | Description |
|---|---|---|---|---|
| General Meeting of Shareholders | 1 | Shareholders | President and CEO, directors | Resolutions on proposals, Q&A |
| Financial results meetings | 4 | Institutional investors, securities analysts, members of media, etc. | President and CEO (first half and year-end), managing executive officers (quarterly) | Explanation and Q&A on results for the fiscal year under review and outlook, including the medium to long-term outlook |
| Small meetings | 11 | Institutional investors | President and CEO, managing executive officers, directors, COOs of overseas subsidiaries | Small meetings hosted by securities companies for institutional investors |
| IR meetings | 1,163*1 | Institutional investors, securities analysts, etc. | President and CEO, directors, executive managing officers, IR representatives | Mainly individual meetings with institutional investors Explanation of strategies and a broad range of other topics, in addition to business results and forecasts |
| ESG meetings | 2 | Institutional investors, securities analysts, etc. | Managing executive officers, persons in charge of sustainability, and IR representatives | Explanation of background and progress on initiatives relating to each ESG item |
| Shareholder relations meetings | 6 | Shareholders (those responsible for exercising voting rights at institutional investors, etc.) | President and CEO, managing executive officers, IR representatives | Reporting business overview to main shareholders, dialogue to exchange opinions on individual topics |
| Conferences hosted by securities companies | 6 | Institutional investors | President and CEO, directors, executive managing officers, IR representatives | Participation in conferences hosted by securities companies Meetings with domestic and international institutional investors |
| Briefing sessions for individual investors | 10 | Individual investors | President and CEO, managing executive officers, IR representatives | Mainly explanation of current conditions, future strategies, etc. of the company, to individual investors |
| Facility tours (theme parks, stores, etc.) | 2 | Institutional investors, securities analysts, etc. | IR representatives, facility managers | Explanation of strategies and a broad range of other topics |
- Total annual number of events, including the number of investors participating in small meetings, etc.
Employee awareness and training
Sanrio began holding regular seminars on sustainability topics for officers and employees at group companies in Japan and overseas from FY3/2022. Themes for seminars held to date include climate change, human rights, and trends in global regulations on information disclosure. The Company also conducts internal surveys on our sustainability strategies and activities to incorporate employee opinions and raise awareness of sustainability issues.