'%3e%3cpath%20id='Path_84134'%20data-name='Path%2084134'%20d='M463.506,45.319c.05.9.033,1.834,0,2.733-1.366,37.226-54.177,81.06-91.112,74.809-10.2-1.727-25.263-14.509-28.533-24.267-15.13,5.322-37.38,18.858-48.975,1.253-12.431,4.049-23.175,12.207-36.808,6.808-20.683-8.185-3.374-45.768-11.014-51.912-2.3-1.854-8.933-1.069-10.547,1.039-2.242,2.926-6.341,21.882-8.85,27.765-3.571,8.359-13.353,25.463-23.472,25.891-15.541.655-21.848-26.856-28.537-27-5.432-.117-17.813,29.362-23.435,28.376L134.186,80.861c-2.953.01-18.631,26.612-25.052,28.436C98.42,112.344,96,96.145,90.188,90.426c-32.439,42.695-68.161,11.245-52.994-34.914,7.583-23.078,26.539-38.048,51.5-34.664,21.407,2.9,22.66,29.515,1.617,27.1-8.853-1.016-12.491-7.517-21.5.728-5.876,5.379-18.314,32.552-6.047,33.594,12.11-1.8,18.073-30.407,32.215-23.94,4.3,1.968,10.122,15.528,14.97,12.755,3.869-5.435,22.009-30.661,27.037-31.249,8.141-.949,14.342,17.956,19.223,23.242,4.149.986,15.387-27.538,25.42-22.587,5.051,2.492,17.823,34.667,22.67,33.514l8.9-19.871c-.184-3.531-7.266-5.315-8.913-11.509-4.657-17.522,11-29.482,25.954-20.322,3.384,2.071,5.365,7.109,7.306,7.771,7.914,2.686,26.789-3.448,33.534,3.568,6.688,6.959,1.417,31.867,2.612,42.481.187,1.65.217,4.149,2.232,4.634,1.824.441,12.615-4.6,13.657-6.742,3.832-7.884-3.464-37.219,5.659-43.553,7.163-4.968,17.475-3.885,20.773,4.978,2.84,7.644.334,9.575.311,15.975-.02,4.41-.722,26.435,1.607,27.892,5.245.611,13.54-.668,13.647-7.283.124-7.35-2.218-15.9-1.42-24.631C332.382,22.97,351.861,5.8,376.573,13.519c3.762,1.173,10.764,5.756,13.37,5.746,4.75-.017,18.494-8.389,27.668-9.294,22.346-2.2,44.569,11.405,45.9,35.348m-92.128-5.472c-30.514-.9-8.622,59.9,11.014,56.829,15.3-2.4,49.273-25.279,51.912-41.445,1.416-8.679-1.771-15.464-11.355-15.494-17.118-.05-48.391,37.52-51.571.11'%20transform='translate(78.646%2022.796)'%20fill='%231c63b7'/%3e%3cpath%20id='Path_84135'%20data-name='Path%2084135'%20d='M4.982,97.261c6.2-6.448,22.988-7.908,26.125,2.492,2.432,8.055-2.148,13.4,9.4,16.617,13.3,3.7,45.481-9.528,38.946-23.642C72.111,76.873.709,78.864,3.235,43.041,5.62,9.193,78.194-9.863,104.242,5.241c18.765,10.881,9.01,34.881-7.677,29.485-4.644-1.5-8.93-8.312-14.946-9.742-10.694-2.542-25.767.965-35.4,6.01-8.506,4.453-17.556,11.429-5.529,18.26,17.429,9.9,61.693,13.9,65.5,37.383,7.413,45.741-62.679,68.529-94.677,44.879-10.323-7.63-16.343-24.05-6.528-34.256'%20transform='translate(-0.001%200.002)'%20fill='%231c63b7'/%3e%3cpath%20id='Path_84136'%20data-name='Path%2084136'%20d='M122.432,4.842C146.756.426,150.8,31.288,128.615,34.3c-20.993,2.85-26.235-25.814-6.184-29.455'%20transform='translate(257.1%2010.325)'%20fill='%231c63b7'/%3e%3c/g%3e%3c/svg%3e)
'%20fill='%231c63b7'/%3e%3c/clipPath%3e%3c/defs%3e%3cg%20id='Group_820'%20data-name='Group%20820'%20transform='translate(0%200)'%3e%3cg%20id='Group_819'%20data-name='Group%20819'%20clip-path='url(%23clip-path)'%3e%3cpath%20id='Path_28'%20data-name='Path%2028'%20d='M162.285,20.389c.015.268.01.549,0,.818-.409,11.143-16.217,24.264-27.273,22.393-3.053-.517-7.562-4.343-8.541-7.264-4.529,1.593-11.189,5.645-14.66.375-3.721,1.212-6.937,3.654-11.018,2.038-6.191-2.45-1.01-13.7-3.3-15.539a3.018,3.018,0,0,0-3.157.311c-.671.876-1.9,6.55-2.649,8.311-1.069,2.5-4,7.622-7.026,7.75-4.652.2-6.54-8.039-8.542-8.081-1.626-.035-5.332,8.789-7.015,8.494l-5.4-8.967c-.884,0-5.577,7.966-7.5,8.512-3.207.912-3.93-3.937-5.671-5.649-9.71,12.78-20.4,3.366-15.863-10.451,2.27-6.908,7.944-11.389,15.415-10.376,6.408.869,6.783,8.835.484,8.111-2.65-.3-3.739-2.25-6.436.218-1.759,1.61-5.482,9.744-1.81,10.056,3.625-.539,5.41-9.1,9.643-7.166,1.286.589,3.03,4.648,4.481,3.818,1.158-1.627,6.588-9.178,8.093-9.354,2.437-.284,4.293,5.375,5.754,6.957,1.242.3,4.606-8.243,7.609-6.761,1.512.746,5.335,10.377,6.786,10.032l2.663-5.948c-.055-1.057-2.175-1.591-2.668-3.445-1.394-5.245,3.292-8.825,7.769-6.083,1.013.62,1.606,2.128,2.187,2.326,2.369.8,8.019-1.032,10.038,1.068,2,2.083.424,9.539.782,12.716.056.494.065,1.242.668,1.387.546.132,3.776-1.376,4.088-2.018,1.147-2.36-1.037-11.141,1.694-13.037,2.144-1.487,5.231-1.163,6.218,1.49.85,2.288.1,2.866.093,4.782-.006,1.32-.216,7.913.481,8.349,1.57.183,4.053-.2,4.085-2.18.037-2.2-.664-4.76-.425-7.373.668-7.31,6.5-12.45,13.9-10.139,1.126.351,3.222,1.723,4,1.72,1.422-.005,5.536-2.511,8.282-2.782,6.689-.66,13.341,3.414,13.738,10.581m-27.577-1.638c-9.134-.27-2.581,17.931,3.3,17.011,4.581-.717,14.749-7.567,15.539-12.406.424-2.6-.53-4.629-3.4-4.638-5.124-.015-14.485,11.231-15.437.033'%20fill='%231c63b7'/%3e%3cpath%20id='Path_29'%20data-name='Path%2029'%20d='M1.491,29.114c1.856-1.93,6.881-2.367,7.82.746.728,2.411-.643,4.012,2.813,4.974,3.982,1.109,13.614-2.852,11.658-7.077C21.585,23.011.212,23.607.968,12.884,1.682,2.752,23.406-2.952,31.2,1.569c5.617,3.257,2.7,10.441-2.3,8.826-1.39-.45-2.673-2.488-4.474-2.916-3.2-.761-7.713.289-10.6,1.8-2.546,1.333-5.255,3.421-1.655,5.466,5.217,2.964,18.467,4.162,19.606,11.19C34,39.626,13.023,46.447,3.445,39.368c-3.09-2.284-4.892-7.2-1.954-10.254'%20fill='%231c63b7'/%3e%3cpath%20id='Path_30'%20data-name='Path%2030'%20d='M113.607,4.54c7.281-1.322,8.492,7.916,1.851,8.817-6.284.853-7.853-7.727-1.851-8.817'%20fill='%231c63b7'/%3e%3c/g%3e%3c/g%3e%3c/svg%3e)
- Growth in North America
-
- To intensify growth in North America, progress being made as planned in strengthening sales to key licensees in the cycle of value creation, establishing design development and supply processes, and hiring specialists in each area
- Planning and consideration of global marketing initiatives, with a focus on North America, is also underway
- Growth in Mainland China
-
- Although some content production with Alifish has been delayed due to external factors, it is on track for completion by the end of FY3/2027.
Supervision process has been established to improve efficiency of content production process, and contract management and financial management functions are being developed.
Countermeasures for infringing goods are beginning to produce results, including multiple PR measures through government media, offline surveys, and online takedowns to promote IP protection and enforcement activities by strengthening cooperation with the Chinese authorities.
- Although some content production with Alifish has been delayed due to external factors, it is on track for completion by the end of FY3/2027.
Please scroll sideways
| Measures | MTMP targets (announced) | Progress in FY3/2025 | |
|---|---|---|---|
| Growth in North America |
Introduce global content Maintain freshness with global content, local design and strategic partner collaboration |
Contribution profit of $111 million (approx. ¥16.2 billion, CAGR*1 growth of 21%) |
Local design development flow for North America completed |
|
Change sales targets (Develop Mass Retail, which accounts for 70% of the market / Develop Tier-1 licensees who are strong in Mass Retail) |
North America focused licensee sales vs. last year progressed steadily |
||
| Expand the structure in line with the scale of growth |
Strengthened recruitment of sales, designers, marketing personnel, etc |
||
| Growth in Mainland China | Maximize collaboration with Alifish |
Contribution profit of RMB 500 million (approx. ¥10.2 billion, CAGR growth of 17%) |
|
| Strengthen mechanisms for countermeasures against infringing goods and the expansion of local design, etc. |
Implemented various measures such as PR and online takedowns to strengthen IP protection in China and other countries |
||
| Focus on IP creation in local markets |
Local IP developed 5 IP. Design of development model is complete |
||
| Footprint*2 in new regions | Design a plan to double sales and develop a structure in the SEA*3 region |
Sales of ¥3.6 billion (CAGR growth of 30%) |
SEA sales of 2.6 billion yen; Indonesian sales also expanded sharply year-on-year. |
| Study to enter the Indian market |
Prepare for next MTMP to a level where we can aim for profitability over 3 years |
Developed 10 new licensees and already established social networking sites |
- *1 CAGR refers to compound annual growth rate.
- *2 Footprint refers to expanding into new regions and leaving traces behind.
- *3 SEA: Southeast Asia
